EXECUTIVE SESSION WITH JONATHAN BLOCK-VERK: PROMAX PUTS FOCUS ON MONETIZING NEW MEDIA
TVNewsday
March 18, 2008
What can a man who gets his morning news from his Wii game console and watches network shows on his iPod tell TV broadcasters about marketing and monetizing new media? A lot, said Promax/BDA, when it put Jonathan Block-Verk in charge of its future.
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NETWORKS WANT YOU TO HEAR THEIR "SONIC BRANDS"
Multichannel News March 14, 2008
Programmers Update Their Audio Signatures For "Stick" Impact
With viewers becoming increasingly distracted, programmers identify themselves by things such as on-screen graphics, so those surfing by won't have to wait for a commercial break to identify the station.
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ALTERNA'TV LANZA CUATRO SENALES EN TEXAS
CIUDAD DE MÉXICO, 11 de marzo: Expandiendo su alcance en Estados Unidos, el distribuidor Alterna’TV anunció el lanzamiento de cuatro canales en Texas gracias al acuerdo con Grande Communications que le permite a sus abonados recibir las señales en las ciudades de San Antonio, Austin, Corpus Christi, Midland, Odessa, San Marcos y Waco.
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OBERON GAMES LAUNCHES ONLINE MERV GRIFFIN’S CROSSWORDS
Broadcasting & Cable
February 11, 2008
Oberon Games Launches Online Merv Griffin's Crosswords
Oberon Gaming Platform Used by Comcast, Microsoft, Verizon Communications
Oberon Games Monday launched an online version of freshman daytime TV game show Merv Griffin’s Crosswords. The game show, distributed by Program Partners, was renewed last month for a second season in syndication.
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MARIE OSMOND GETS FALL ’09 TALK SHOW
TV Week
January 29, 2008
Marie Osmond Gets Fall '09 Talk Show
Marie Osmond, recently seen tapping her toes in “Dancing With the Stars,” will return to center stage, agreeing to a deal with syndicator Program Partners for upcoming daytime talk show "Marie," set to launch in fall 2009.
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